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Is your brand instantly recognizable or is it as good as invisible? How can you make sure it gets the attention it deserves? The good news is, you don't have to spend a fortune on ads to boost your brand's presence and get noticed. In fact, you can stay on people's radar for two years or more just by using branded, promotional items.
Join this session, being presented by Carrie Kwapick-Nasvick and Heidi Off with Deluxe Corporation, for tips on using branded retail packaging, apparel and swag to turn heads and turn profits.
You will learn:
- How to make a lasting impression with branded packaging
- How to turn customers into volunteer marketers
- Popular promotional items your customers will love
You'll also get a behind-the-scenes look at how promotional branding helped business owners on the "Small Business Revolution – Main Street" TV series make their presence known and stand out from the competition
ABOUT THE PRESENTER(S)
Carrie Kwapick-Nasvik has been the Product & Brand Manager for retail packaging at Deluxe Corp. for more than six years. She sits on the board of The Retail Packaging Association, and she is passionate about helping small businesses bring their retail packaging visions to life.
Product & Brand Manager for Retail Packaging, Deluxe Corporation
Heidi Ott is a Product Marketing Manager at Deluxe Corp. With over 10 years of product marketing experience, she helps businesses turn ordinary items, such as T-shirts and pens, into extraordinary marketing vehicles with the addition of smart branding.
Product Marketing Manager, Deluxe Corporation